Hook & Porter Media is a digital publishing company founded in 2014, with our flagship site Delicious Everyday. Today it encompasses a portfolio of thirteen websites and thirty-six social media properties, which reach over 9 million readers around the globe each year.
Founded and staffed by a team of marketing experts, with real world brand marketing experience, we are uniquely positioned to craft incredible brand campaigns. We partner with brands in a variety of ways including advertising, sponsorship, content licensing, brand and product photography, and social media campaigns.
Our properties cover a number of highly engaging niches including Food, Wine, Travel, Health & Beauty, Home Improvement, and Photography. We reach consumers in the moments that matter, at all stages of their lives.
Nicole is the President and Founder of Hook & Porter Media. She founded the company in 2014 with a single website, and has grown it to the large publishing company it is today with a portfolio of 13 distinct properties.
She has over 15 years of brand management experience, running leading consumer brands in categories ranging from consumer packaged goods to pharmaceuticals.
Her resume includes brands such as Huggies, Pull-Ups, Cottonelle, Frontline, and NexGard.
Nicole’s expertise includes consumer marketing strategy, digital media, and consumer insights and analytics. She has an established track record of driving brand growth via product and commercial innovation.
Although our team continues to grow, Nicole remains the driving force behind the content on the Hook & Porter Media network. She even published her first book, Weeknight One Pot Vegan Cooking, in 2019 in partnership with Page Street Publishing and Macmillan.
